Business Coaching Services
Whether you're at the beginning or the middle, we help you launch, re-launch, or help keep things moving with your business or non-profit.
In my business coaching practice, I combine my background as the creator and owner of a patented technology marketing firm with my life-long dedication to helping people reach their greater potential. I guide individuals, teams, and companies on their rigorous journey to thrive in business while maintaining a healthy balance inwardly (their relationship to self) and outwardly (their relationships with others).
THE INTEGRATION OF BUSINESS COACHING WITH BRAND STRATEGY HELPS NEW VENTURES LIFT OFF FASTER.
BUSINESS COACHING
I work with individuals, solo-preneurs, entrepreneurs, and their teams. Often, I begin all work with individual coaching and assessments to define the milestones and goals for the individuals and the overall team or organization. I also help with the logistical nature of getting a business off the ground from filing for a business license to setting up your integrative software system such as taking online payments, integrating HIPPA compliant software and more.
TEAM & INDIVIDUAL ASSESSMENTS
I offer 360 and Hogan assessments to help companies make hiring decisions, grow their top talent, and develop their leadership team. Assessments are a powerful tool to increase awareness and surface subconscious drivers impeding success and potential. Through the analysis of assessments at both the individual and collective level, I help the leadership team realign their more profound goals with their overarching business initiatives.
BRAND STRATEGY & BRAND IDENTITY
BRAND STRATEGY
What does brand strategy have to do with business coaching?
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Understand and clarify who you are and how you serve - your values, mission, purpose, and vision.
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Allow your beliefs and values to anchor and guide your decisions in ways that better serve your people, your business, and your clients.
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Consistently and effectively communicate your brand through every piece of content you make.
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By aligning the integrity of your values with your brand, you create a beacon that naturally attracts your ideal customers and talent.
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Create a culture that aligns with your values and principles.
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Position your brand in a way that leverages your intangible and tangible value proposition.
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BRAND IDENTITY
​Once the brand strategy is complete, we can create your brand identity, which consists of the following:
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Logo, look, feel, and tone of your brand
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Creative assets
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Messaging, elevator pitch
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Online presence (website, SEO, online consumer experience, in-store POS, loyalty integration, etc.)
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Internal and external marketing collateral
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Your branding is how people perceive your business when they see or experience it. Brand strategy clarifies your mission, vision, audience, and personality. Brand identity is a visual representation of your brand which aligns with your brand strategy – your values and mission.
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