Hi, I’m Caroline Van Sickle (CVS), and I help entrepreneurs and organizations launch new ventures or breathe new life into existing businesses. I’ve had the privilege of working with therapy practices, spiritual directors, pastors, PhD psychologists, wellness brands, and several small businesses. I focus on areas that genuinely inspire me, ensuring my clients receive not just my expertise, but also my full passion and commitment.


Specialties

Brand Strategy
Let's build a brand from the ground up or re-brand from the second floor- either way, we're creating a thoughtful brand strategy, which makes your brand a beacon for your ideal clients.
Brand Strategy

Your company is a reflection of your values, mission, and vision. I help you refine your brand strategy—clarifying who you are—so you naturally attract the right clients and employees. Instead of relying on expensive advertising to chase customers, a strong brand strategy attracts them to you.
Brand Strategy
​Your brand strategy is essential for communicating who you are, what you do, why you do it and why it matters.
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The brand strategy is the foundation of a company. We work with you to crystalize your:
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Mission
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Vision
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Purpose
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Core Values
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Unique Value Proposition
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Marketplace Positioning
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Target Audience
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"I wouldn't be nearly as effective in serving my clients without personal experience both in the corporate world and as an entrepreneur."
HOW I WORK WITH COMPANIES
I serve entrepreneurs, small- medium sized companies, non-profits and academic institutions on ways to align your team with your core values, mission, vision, and purpose. This alignment is critical to professional and personal integrity and therefore foundational to any business.